PPC Services

Turn your Pay-Per-Click ad spend into game-changing revenue with a strategy that optimises conversions, not clicks.

Laser-focused campaigns that deliver

Target those in buying mode and you’ll see a massive spike in sales. How? Done right, the power of Pay-Per-Click (PPC) advertising can be phenomenal. And that power can be all yours. Yes, PPC platforms like Google Adwords can immediately drive a huge increase in traffic to your website.

When every click comes at a price, optimising the number of clicks that turn into sales is crucial. Our Adwords management services are fine-tuned for profit and performance, so you spend less and earn more. A lot more. We craft meaningful, hyper-targeted campaigns that zero in on those that are ready to buy.

Our Expertise

Our sole focus is on digital marketing strategies that translate into serious revenue for your business. While other agencies promise results in the form of clicks and traffic, we’re only interested in the results you really want – the ones you can take to the bank.

01
Hardcore Strategy

Target the right customers, at the right time, on the right platform with a meticulously planned and researched PPC campaign. Data drives the way we use keywords and strategic timing.. We understand your key demographic’s needs, intentions, behaviours and emotional triggers that lead to decision making.

02
On-the-ball Management

Weed out non-performing keywords, improve your quality score, reduce your cost per click and raise your revenue. It’s often the case with PPC campaigns, that once an ad gets switched on, it’s left to fend for itself. But if you simply ‘set and forget’, you’re not getting the most out of what PPC has to offer.

03
Crystal Clear Reporting

Know exactly what’s working for you. Measure the bottom-line performance of every paid search campaign. AdWords collate stats such as number of impressions, number of clicks and any resulting post-click activity on your site. We compile all this data into custom reports, so you know exactly what’s going on.

why PPC?

What can PPC achieve for your business?

Yes, PPC will take you to the top of the rankings. But there’s so much more. Not only are PPC ads highly visible and great for brand exposure, they generate clicks like mad. Around 65% of people searching for products they are ready to purchase will click on paid ads. And if targeted precisely to an audience with a strong likelihood of making a purchase (which you can find out when exploring the types of search terms they use) a high proportion of those clicks will translate into genuine sales. So, a killer PPC campaign should easily offset the cost of converting and non-converting clicks and lead to a rapid acceleration in sales.

PPC can add extraordinary value to businesses of all sizes. It’s a guaranteed way to launch you from zero web presence to first page dominance. Local businesses can benefit hugely from Adwords’ precise geo-targeting capabilities too. And for time-sensitive promotions or campaigns, short-term paid ads are the ultimate revenue raiser.

Maximise value from your paid search with custom campaigns that leverage the ideal platforms for your business.

Our PPC Management Services

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Google Adwords

Dominate the search engine rankings and drive quality organic leads on your website.

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Bing Ads

Get an all-device optimised and website that converts vistors into customers

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Google Shopping

Create and manage top-performing social campaigns and start developing a dedicated customer fan base.

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Remarketing

Get an instant influx of sales by targeting your ideal customers at affordable rates.

Some common questions our customers ask

Frequently Asked Questions

What is the difference between SEO & Local SEO

Local SEO is all about location, location, location. It’s a way to get your products and services in front of your target audience in a specific geographic area. It entails all the nuts and bolts of usual SEO – content, on-page optimisation, keyword research, link building – just with a local focus.
Search engines look for signals in local content, links, social profile pages and profile listings to provide the most relevant local results to the searcher. For example, Local SEO typically focuses on city or town names because people add a city or town name to their search request, e.g. "salons in Sydney". With a good Local SEO strategy, Google starts associating your business with a certain area, bumping you up the rankings and boosting your profile in the community.

Why does Local SEO matter?

Did you know that 4 out of 5 people use Google Search and Maps to find local information? Or that 80% of local mobile searches result in an offline purchase within 24 hours?
Local search is exploding. More than half of online searches actually specify a location. This is called ‘local intent’, and it means consumers are stating the name of a city, town or postcode when they type a search request. For example, rather than searching “SEO agency”, you might type “SEO agency Sydney”. You’re telling Google that you don’t want just any SEO agency in Australia or the world, you’re telling it you only want an SEO agency located in Sydney.

How do I measure Local SEO?

GMB Insights offers some great data to tell you how your Local SEO is tracking. We’re talking about impressions and clicks for your listing. But that’s not enough by itself. Conversions can come in many forms, so you need to set up some conversion goals. This might be contact form submissions, quote requests, phone calls, live chat, or appointment booking. GMB cannot tell you how many calls or store visits your listing has generated. All it can do is tell you online activities – so it can say how many people clicked on the phone number, but not how many made a call.

How much does Local SEO cost?

Full disclosure – we cannot give you an exact dollar figure for Local SEO. There are far too many factors involved that we can’t go into until we know more about your business. And we’re not in the game of making false promises and guarantees.

What is local Business Listing and why does it matter?

Local business listings are absolutely essential to local search, and Google My Business is the cream of the crop. Get Google My Business right and you should be nicely rewarded with a top spot in Google local search. Get it wrong, and you’ll struggle to be seen by local customers.
So, what exactly is Google My Business? Google My Business is an interface that lets you take charge of how your business is displayed across all of Google’s platforms, including its search engine results pages (SERPs), reviews, Google Maps and more. Every business has its own profile including a map location on Google Maps, photos of the business, reviews, a website, contact details, business hours, and more. In short, it tells people what you do and where you do it.

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